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RAWKUS RECORDS consolidated the cumulative fanbases in the interests of the co-operative. As one of hip hop’s most trusted brands, RAWKUS, will select 50 members ideally suited represent our logo and to work together.

In addition to the RAWKUS 50’s comprehensive myspace marketing strategy, RAWKUS RECORDS will provide the following opportunities:

* National Full Page Print Campaigns Trusted Hip Hop Magazines
* National INTERNET marketing and promotion
* Sponsored NY and LA SHOW for the RAWKUS 50 to perform
* Blog and Podcast hosting, marketing and promotion

1. Nobody knows shit right now.

I’m writing a successful website about the music industry precisely because I have no idea what I’m doing. It keeps me loose enough to recognize things that trained monkeys have a hard time accepting. My best summary is: learn how to mix being Professional and Organized with being Creative and Loose, because you need to be running both ends of the operation in 2008.

Open Letter to the Record Industry

[DISCLAIMER: I didn’t write this. Jack Davey did and Soul Bounce told me. Plus Ms. Davey asked me to pass it on... and it’s provocative… lol… and I’m out.]

Read this out loud! This is intended for all of you lowly puppets who sit in your big offices in big buildings that will soon be out of business & thus, forced to hold vacant memories of an industry that once was. This is for all of the big wigs in suits & ties who sit at the head of the conference room table with creative opinions as empty as the "music" they force down the throats of the now bored & uninspired creative consumers.